Yahoo Finance’s New Design Launches; Board Users’ First Reaction Negative

Yahoo Finance has launched its newly tweaked site, amidst surprisingly vitriolic response from the new-format company message boards (according to about 10 ticker message boards I checked at random tonight). Main new features (which we’ve detailed in posts prior): interactive stock charts, new-format message boards and business-related video clips from content partners. In addition, Yahoo is offering online publishers/bloggers the ability to easily add a stock chart, quotes and news headlines to their sites.
Reuters: Finance.yahoo.com attracts 33 percent of the U.S. online finance market, or a nearly three times bigger audience than its closest rival, MSN MoneyCentral, with a 13 percent share, according to Hitwise. So far, the Google site ranks 38th among U.S. business and information sites.

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