Exchang4media.com: Mumbai-based Mid Day Multimedia is going beyond Mumbai with its highly popular afternooner. The company is celebrating its 27th anniversary with the launch of its Bangalore edition on June 27. Simultaneously, the group is launching its e-paper on Tuesday. Mid Day Bangalore will be priced at Rs 2 compared to the Mumbai edition, which is priced at Rs 3. The access to e-paper will be free, while the revenues are expected to trickle in from advertising initially. E-paper will have the Mumbai edition first, and then Bangalore.
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