Beckham’s Moto Deal; Content On Handsets

Like we need more Beckham…he’s now the new brand ambassdor for Motorola. Under terms of the deal, Motorola will launch a three-year advertising and marketing campaign featuring Beckham, who is captain of the English national team…for now it seems the focus is on Asia, where his craze remains hot as ever.
The company will make Beckham-related content, such as screen savers and video clips, downloadable to Motorola handsets.

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