MTV’s First Made-for-Mobile Animations

MTV Networks International has announced the launch of its first animated series of made-for-mobile shorts, Wulffmorgenthaler. It’s based on the comic strip of the same name, created by Mikael Wulff and Anders Morgenthaler, with each clip focusing on different characters and storylines. A couple of examples are available here.
“The clips will be available from today on MTVNI’s mobile TV channels and mobile video on demand (VOD) services in markets across Europe, Australia and the US. Wulffmorgenthaler content is exclusive to mobile for eight weeks, after which time it will be rolled out on MTVNI’s broadband services such as MTV Overdrive, reinforcing the company’s multi-platform strategy.”
The series will launch in June in various locations around the globe, narrated in French, German, Italian, Spanish and English.