South African Media Firm Primedia Buys Local Sports Portal 365 Digital

The international M&A in the Internet world is only just starting: South African media firm Primedia (not to be confused with the U.S.-based Primedia), has bought out local online sports portal company 365 Digital Publishing.
365 operates sports portals such as Rugby365.com; Football365.com; SASoccer365.com; Cricket365.com; Planet-F1.com; Rivals.net; Golf365.com and Planet-Rugby.com, and supplies content to others worldwide. Founded in 1999, 365 was part of UK-listed 365 Corp and UK Betting Plc before buying itself out of its London holding in 2004.
Primedia owns iAfrica.com, one of the big online portals in Africa, and with this acquisition, hopes to combine it with 365’s stable of sites.

Comments have been disabled for this post