3 UK Launches World Cup TV Show

Mobile TV shows about the World Cup starting in Germany next month are cropping up: among them, 3 UK has launched “Berlin or Bust”, which airs on 5 June, will be an “irreverent and entertaining look at the tournament”, providing fans with previews and reviews of every day’s action.
3 customers will be able to tune in to two daily editions of Berlin or Bust’s flagship show…3’s World Cup related mobile TV programming also includes free 4-minute highlight packages of all of the 64 matches just 5 minutes after each match ends.
More info here.

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