Ericsson and UK indie music label Pocket Group have signed a deal “allowing Ericsson to distribute ringtones and full track downloads from Pocket Group’s independent labels”. That’s the quote in the press release, but I’m sure Pocket Group is not just doing it to help Ericsson. The labels artists will be sold in Ericsson’s white label service, which is market to operators.
The service includes full-track downloads and ringtones in various guises, and it’s a pretty big deal — people who haven’t heard of Pocket Group are bound to have heard of some of its musicians: Prodigy, Basement Jaxx, Fat Boy Slim, Katie Melua and Franz Ferdinand.
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