Indiantelevision.com: Television Eighteen Ltd is entering the business of home shopping network by leveraging its media properties. The Delhi-based media group – which owns five TV channels including CNBC India and six Internet properties – has received investment from venture fund SAIF Partners for the venture. SAIF Partners has a similar investment in China. According to Indiantelevision.com, the amount of investment is about Rs 30-40 million.
The TV18 network has five channels (CNBC-TV18, CNN-IBN, Awaaz, Channel 7 and SAW) and six internet properties (moneycontrol.com, ibnlive.com, poweryourtrade.com, commoditiescontrol.com, yatra.in and Jobstreet India). This gives a total audience of 70 million adults.
Related
– TV18 Group To Invest Rs 250 Crore In TV, Internet And Triple-Play Areas
- TV18 Acquires 50% In JobStreet India For $2 Million Plus Media Support
– Yatra Online Receives Funding From Reliance Capital, TV18 And Norwest Venture Partners
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