The headlines doesn’t really mean anything…it is just a play on Huffington Post, which gets a David Carr-treatment in NYT today. The site, which everybody thought would not do that well when launched a year ago, has been a breakout hit, according to this story. HuffPo has succeeded by failing, the story says. The promised missives from stars never much materialized, but the site is booming, fueled by rapid-fire news postings and more than 700 mostly-unknown bloggers.|
The interesting thing: The site, which has about $2 million in funding, and has deals with Yahoo and AOL, is close to a deal with a video company, and has been approached by Barry Diller to help build a separate satiric news and entertainment site.
So this is the new IAC venture we mentioned in April…we’ll keep you in the loop on this.
Related: Huffington Post Turns Out To Be “Viable Business” — If Traffic Is Gauge
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