The thing about sports is there is no perceivable limit to the licenses…case in point. ArenaMobile and MediaRights have signed the rights to develop and distribute mobile content based on Cafu, the captain of the Brazilian football team. The content will be available before and during the FIFA World Cup, and will include pictures, videos, truetones, games, daily news, and applications (such as the Cafu clock and calendar).
Showing a bit of creativity, there will also be a personal blog from the football star. This is bound to help ArenaMobile’s efforts in Brazil…
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