Blog Post

‘QualSoft’ The Next Force In The Mobile Multimedia Battle?

El Reg has a four-page analysis of the recent deal between Qualcomm and Microsoft, seeing it as much more than a single deal and more of an extensive alliance against common foes, notably Nokia. “Qualcomm and Microsoft have a lot in common, and not just intense scrutiny by anti-trust authorities and huge market influence. They share some key strategic goals, notably leadership of the emerging mobile content and media industry, and control of the device architectures for this sector. They are both venturing out of markets where their dominant position is almost unchallengeable in to new waters where they face different and powerful competitors.”