CBS’ Mobile Deal With Verizon To Bring $3 Million

On the Q1 conference call today, CBS CEO Les Moonves mentioned that on the mobile content side, the Verizon V Cast deal– which lets VCast subscribers view CBS content–will bring in some $3 million in incremental revenue through subscription dollars this year. “$3 million, that’s genuine growth in what will be a real business for us going forward. And it all goes directly to the bottom line,” said Moonves.