Widevine Gets $16 Million, From Cisco & Telus

Widevine, a video DRM firm has received $16 million from several investors, including network equipment maker Cisco Systems. Thecompany’s encryption technology scrambles digital video signals as they leave a service provider’s main office, and decrypts them once they enter consumers’ homes via TV set-top boxes. Canadian telecoms company Telus also invested in Widevine.
For Cisco, it recently bought Scientific Atlanta, so this makes sense… it is building its presence in the digital video market through other acquisitions and investments.