Interview: Cyriac Roeding, VP, CBS Mobile: Think Upstream, Not Just Downstream

An interview I did on MocoNews.net, in advance of CTIA, with Cyriac Roeding, the VP heading CBS’s mobile content efforts. It seems as if CBS has suddenly come out of the left field, and has turned up the volume on its own mobile content and video efforts.

Some of the points he discussed:

– Off deck is the biggest opportunity in U.S….everyone wins: operators, distributors, content provider and producers.

– Mobile is not a constrained TV platform…it is completely new medium. If we look at it as the former, we are missing the point.

– The opportunity is upstream, not just downstream. Peer to peer plays into this.

More on MocoNews.net, here

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