Airtel has launched Indian classical music content on mobile, which includes over 100 pieces of some of India ‘s best known maestros. They will be available as ring tones and Hello Tunes.
Some of the artists whose pieces have been made available include – Pt. Ravi Shankar, Ustad Amjad Ali Khan, Ustad Bismillah KhanUstad Vilayat Khan, Ustad Alla Rakha,Ustad Zakir Hussain, Pt. Bhimsen Joshi, Pt. Pandit Jasraj, Pt.Hari Prasad Chaurasia & Pt. Shiv Kumar Sharma. The various streams of music available on Airtel will include Thumri, Dadra, Chaiti and Kajri. The service is called Airtel Music Maestros.
Airtel had recently launched Easy Music, a service that offers access to some 18,000 songs in 20 languages via 100,000 Airtel music outlets. With this service, all what the customer needs to do is to walk into any Airtel Easy Music outlet, choose their songs and the retailer will download it on to the customers phone in 60 seconds. [Via Press Release]
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