Australian youth community mobile portal FunkySexyCool has signed on Cyoshi Mobile to deploy the service in Europe. FunkySexyCool is promoted as a “mobile nightclub” and “uses a viral community concept offering live chat, messaging, photo and video profiles, competitions and a voting system”.
The average session time on FunkySexyCool in Australia is reported as being over 30 minutes, which is huge in the mobile world. I don’t know how much the users will be charged, but it’s likely to be supplemented via advertising…”FunkySexyCool.com has a high quality list of members who have all opted in to receive marketing messages from sponsors.” This is likely to generate interest as the audience is mainly the sought after 16-24 year-old demographic.
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