Apple Sponsors Student Film Festival

Apple is joining in on the fun at my school – Bradley University – for the annual (I think?) student film festival tommorrow night, called “iBradley2”. They’re giving away iPods and other prizes to the best filmmakers. In addition, they’re giving away a few prizes to some audience members. I’ve seen a few of my classmates’ projects, which they’re submitting, so it will be neat to see who wins, because the stuff I’ve seen is impressive. Apple has said that they will retain the rights to show the winning films on their site or the music store. I’m curious to see what they have in mind… is this some marketing strategy for new video editing or playback software, or some other scheme?

Here’s the link to the website for the event. I’ll be going to cover it for the student newspaper. Maybe I’ll see you there… ;)

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