Blog Post

Technorati lacks Authority

The chatter around Technorati’s Authority feature is so much this morning, that my mind hurts. Guys, did you try it out? Please do, and then you will realize that its not that good. I did that with Scoble recommended “Technology” link, and guess what, I couldn’t find myself on search results – for seven pages. I guess I have no authority in “technology.” Tick, done and forgotten. What else you got Dave?

14 Responses to “Technorati lacks Authority”

  1. Authority is just linking blog. I see no realistic important of it. Search Engine sends most traffic to websites and blogs. The site linking are sending very little traffic in most cases. Search Engine vs. linking Blog (Technorati Authority) – Search Engine wins. – My humble opinion.

    On lighter side answering Om’s Question

    Om Mailk: What else you got Dave?

    Pinal Dave : My blog already has Authority in it – SQLAuthority

  2. Why should I have to tag at all? Is that all I should be doing on my blog, or should I care more about content and actually saying something for the greater conversation?

    The “authority” button should be replaced with “popularity and linkers”.

  3. I agree with Chris. There should be a way that makes sites like Om Malik rate higher without having to tag every post with the general subject. Should for example Tuaw.com have to tag every post “mac” to rate high on Mac? Doesn’t make sense. On the other hand, I don’t have any other suggestions on how this should be done…

  4. Seriously, it’s still a keyword search. Unless Technorati starts doing some fancy contextual stuff, maybe like latent semantic analysis or some such thing, unless you specifically mention “technology” in your post, you’re not going to rank highly. It’s hardly any different than, say, Google and others in this regard. As others pointed out, you rank quite highly for “broadband” and other keywords you’re more likely to have mentioned directly in a blog post.