SI Digital seeks a senior marketing professional who will play a key role in developing overall marketing direction and brand strategy. The Client Marketing Director is directly responsible for developing and implementing a marketing strategy and plan, while providing comprehensive marketing programs and sales development tools. Development of brand platform strategies as well as developing strategies for packaging and monetizing SI.com’s online inventory are key duties of the position. The director will oversee one Client Marketing Manager and two Client Marketing Associates. Further, the Client Marketing Director is responsible for leading and managing all aspects of interactive sales marketing:
– Multi-media integration
– Marketing partnerships
– Sales presentations
– Added-value/merchandising
– Promotional events
– Media kit/sales materials
– Marketing budget and budgeting of all marketing activities
Candidate Profile
– Ideal candidate will have a proven track record of experience and
achievement in online marketing and brand development.
– A track record of creating platforms that significantly elevate brands is critical.
– Strong primary and syndicated research background required.
– A skilled and proven strategic thinker required.
– Experience successfully presenting to clients required.
– Demonstrated record of out-of-the-box thinking and ability to make
quick, effective decisions is key.
– Excellent interpersonal skills with ability to work collaboratively and diplomatically with all divisions of the brand, including editorial, sales, public relations, finance, consumer marketing as well as external colleagues and clients.
– A strong motivator with proven experience managing staff and teams and proven record in cross-functional collaboration andbrainstorming.
– Someone who is equally willing to be both a creative leader and a hands-on executor and is adept at delegating.
– A hands-on partner to the sales & marketing teams who will anticipate challenges and is adept at troubleshooting.
– Candidate should have 8+ years of related experience.
Apply to this job using this link, here.
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