Mobile TV To Grow, But Overhyped

Northern Sky Research has released a report — Mobile TV 2006- Enabling Rich Video on the Go — which predicts that mobile TV will reach 107 million subscribers by 2010.
“However, NSR cautions that excessive hype dominates the mobile TV discussion today. “This market is still in its infancy, and no company has developed a business case that is both commercially available and overwhelmingly profitable,” says NSR president and author of the report, Christopher Baugh. “NSR does believe that mobile TV will be a significant revenue generator over the long run, as users increasingly demand mobile services such as video. Several business and technical issues are still not resolved, however, and resolution of these critical issues is vital to ultimate market success,” he adds.”
3G Mobile TV Take Up
The report finds that 3G solutions for mobile TV (unicast) will be more prevalent than broadcast mobile TV (multicast) until 2010. It also found that around half the subscribers to mobile TV will be in Asia, with Europe having the next biggest group and then North America.
The standards wars will continue…

Comments have been disabled for this post