Qualcomm, which is gearing up for the commercial launch of its MediaFLO-based mobile TV service by the end of this year, has appointed Gina Lombardi as president of MediaFlo subsidiary. Verizon Wireless is expected to be the first operator in U.S. to use the service.
Lombardi succeeds Richard Sulpizio who served as interim president of MediaFLO USA since January 2005. She has been at Qualcomm for the last 15 yeara and been an architect of its BREW business for some time now.
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