A good weekend read: excellent analysis of the IPTV and VOD market with a content-driven focus (mainly from a UK perspective). It goes into the content acquisition drivers for the IPTV and VOD industry, and the points to keep in mind.
“First and foremost, the entire distribution process must be secured from end to end…Secondly, the viewing audience must be large enough to ensure sufficient exposure for the material…Thirdly, permitting third parties to distribute content is a huge commercial risk, so almost all will demand pre-paid sales up front, typically between
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