Blog Post

Mobile Music A Revenueless Land Grab

The industries (music, operators, etc) are upbeat about the potential of full-track mobile music, but when pressed admit that no-one is making money of it at the moment…”Privately, several executives admitted that the investments they had made in digital distribution, copyright renegotiations and marketing new outlets meant that they were so far making little, if any, profit from digital music…As internet service providers and mobile phone operators price bundles of music aggressively to build customer loyalty, further price deflation was likely, some warned. “Music has become a disposable item,” said Nicholas Firth, chairman and chief executive of BMG Music Publishing, part of Sony BMG. “For many people it’s a traffic builder.”
Still, the idea is to get consumers using the service: Michael Bornh