Exchange4media.com:
MSN India is going to use bollywood to popularise its blog platform MSN Spaces. The latest bollywood flick, Aamir Khan-starrer ‘Rang De Basanti’, has an exclusive tie up with MSN India for creating blogging spaces for the six lead actors of the movie, which enables netizens to chat and interact with them. In addition to this, MSN will also web cast the premier of the movie on the day of the movie’s theatre release on January 26.
Elaborating on the tie-up, Krishna Prasad, Head of Programming at MSN India, said, -
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