New Kerala.com: Yahoo! India has tied up with India’s little master and cricket legend Sunil Gavaskar. “Gavaskar’s candid comments, insightful articles and incisive analysis” will be available on the portal, while a user will be able to pose cricket related queries to him and may even win a meeting with the legend himself.
On the tie-up, Gavaskar said, ”Writting and interacting with users of the web certainly sounds exciting and challenging.” The site will also include a ‘Series Specials’ written in an autobiographical format by Gavaskar himself. This exclusive section on Yahoo! India Cricket would deal with Gavaskar’s experience of playing against various opponents.
With this venture, Gavaskar and Yahoo! India have opened a new innings on the web as well as on mobile. Meanwhile, Hutch has partnered with Yahoo India to present the cricket action online throughout the year. Yahoo! India has also introduced some exciting new features on its site, one of them being Podcasting. For the first time in India, podcasts will be available to cricket aficionados to download and listen at their convenience.
It is not restricted only to the web but will also be available on Yahoo India’s popular WAP site shortly, which could be accessed through GPRS enabled handsets.
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