Thanks, Engadget, for keeping us up-to-date during the live Steve Jobs keynote at Macworld SF. Here’s my own take now that I can watch the video. … No blockbusters in the pure content sense — the not-that-big-a-deal SNL announcement leaked overnight — but Apple chairman and CEO Steve Jobs did use his Macworld SF keynote to unveil new Intel-powered iMacs and the new Intel-powered MacBook Pro notebook, shipping ahead of schedule. The Intel iMacs are ready; the MacBooks are on pre-order for February.
Intel chairman Paul Otellini came on about an hour in to the keynote, clad in an Intel lab clean suit; between Macworld and CES, this may have been one of the brightest spotlight weeks in Intel history. Otellini: “We did inside of a year something, which people thought couldn’t be done. I like the quote Otellini shared from Intel co-founder Bob Noyes: “Don’t be encumbered by history. Go out and create something wonderful.” (To which I’ll add, those who forget history are doomed to repeat it. Both adages apply to Apple.) No mention of Viiv by Jobs or Otellini — too PC — but a reference to wanting to use the technology Intel has coming out this year. The Intel-powered iMac comes with media program Front Row and the Apple remote. Add in the power and all that comes with the new Intel Core Duo and an attractive living-room media control center becomes even more powerful — and attractive.
Revenues: Apple made $5.7 billion in revenues last quarter, including a record $1 billion from its own stores . “This is one for the record books.”
iPod/iTunes: The big iPod enhancement is a remote FM tuner. Beyond that, the news is mostly about numbers:
– 8 million-plus iTunes videos since the Oct. 12 debut. “The content that we’ve been adding has just been spectacular. … Last week, for the first time, we added some sports.” Keith Jackson’s intro to the condensed Rose Bowl was shown playing on a video screen.
– 850 million-plus iTunes music, “well on our way to hitting that billion-song mark in the next few months. We are selling songs at the rate of three million per day. That is over a billion songs a year run rate. We’ve seen some really great growth in iTunes as well. Our market share continues to be very strong, 83 percent.
– Apple sold a record number of iPods, 14 million compared to 4.5 million the same quarter last year. “That is over a hundred every minute, 24/7 throughout the whole quarter. And it still wasn’t enough. More iPods are on their was for those people who didn’t have a chance to get one last quarter.” That brings the total number to 42 million — of that, 32 million were sold in 2005.
– More than 26 million visited Apple’s 135 retail stores last quarter.
–.mac: The .mac network has 1 million-plus
– Best inside joke … Jobs demonstrating podcasting: “Hi, I’m Steve and welcome to my weekly podcast, Super-Secret Apple Rumors.”
Keynote on demand. (Quicktime 7 required; it is an annoying process.)
Update: I’ll do the math for you — that’s roughly 20 songs per iPod, low no matter how you look at it. It’s even lower than the average of 25 iPod paid music downloads per device for the first 10 million iPods sold.
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