AOL Buys Truveo

Time Warner’s AOL has bought video search company, Truveo, according to Jeff Clavier’s blog. Recent partnership with Brightcove, and now Truveo, when married to TW’s own video efforts, seems like AOL would soon be, You Got Videos. Given that Google just invested a billion dollars, and AOL went and bought an outside video search company, doesn’t speak very highly of Google’s video search efforts. Terms of the deal were not disclosed, but it seems its not as much as the $435 million TW paid for Advertising.com and more than what Jason got. Reuters says that the “The deal was the largest purchase by the Time Warner Inc. division in 2005 and smaller than the $435 million purchase of Advertising.com in 2004.” More here!

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