The Shosteck Group has released a report — The Portal Wars: Where Next For The Mobile Internet — which claims that the mobile internet is becoming a thing of the past, and touting the personal internet instead. They’ve got a point: The main argument is that personalization and connectivity are the ultimate goals of end users, regardless of technology…they won’t see it as “normal internet” and “mobile internet” but the one thing accessed from different devices.
The prediction is that users will have greater control over their ability to access, store and interact with content, devices and services, facilitated by a Personal Service Portal which will have three main attributes:
–On-demand: combination of storage on local device or the network as well as broadcast capability
–Relevant: right time, right place, right price
–Interactive: a more engaging and immersive experience
“This future vision is one where the user is in control – choosing services and content on-demand that are relevant to them, that meet their needs at any given time, where ever they are, at a price that fits the purpose, using the device they choose,” stated John Darnbrough, Senior Associate of The Shosteck Group.
Jane Zweig, Chief Executive Officer of The Shosteck Group, said that mobility will be an important cog in the connected wheel rather than the center, and the group said that “operators must accept that the premium for mobility is significantly lower than they believe it is today even though few alternatives will compete on a like for like basis with mobile networks for many years, if at all. The mobility premium is not yet dead, but it will come under increasingly heavy attack”.
Related stories:
–Mobile Internet To Become More Free (As In Speech)
–.mobi To Use W3C Guidelines
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