Feedster’s Future: Does It Have One?

A fascinating conversation about Feedster is taking place over at Jeremy Zawodny’s blog following a suggestion by him that the RSS advertising and search company is on the way out. Feedster president Chris Redlitz responded with a 650-word explanation of Feedster’s current business plan, including some comments that could be read as digs at co-founder Scott Johnson, who left the company last month. Feedster.com is being rebuilt and will be relaunched this months, writes Redlitz; he describes Feedster as a media company. “As a business, we see our value in not only building our own destination site, but to a much greater degree, building our system to allow online publishers (bloggers and news publications) access to our rapidly growing index of over 20 million feeds and hundreds of millions of archived RSS documents. We have expanded our content syndication business through our relationships with AOL and Mitsui. We will be releasing an automated tool to allow publishers to have access to our index to create unique, customizable content.” He also writes that Feedster users were warned via the company’s blog that there would be a slowdown in the interim.

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