Of course, there is that whole Digg phenomenon, and emergence of newer competitors such as TailRank. What could be the price of this deal? The company had raised $1.3 million, and if that got the VCs around 25% of the company, my guess is the final price is between –$10 and \$15 million. I am speculating here, and have no information. So treat it like that…. simple speculation.