Not necessarily a statement of fact, but so says EMI Music CEO Alain Levy…he said EMI had discussed the issue with Steve Jobs and believed Apple planned to end its single-price policy for iTunes. It would be a price-hike for popular songs and price drop for unknown acts…
“We are having discussions which make us believe it will happen in the next 12 months,” Levy said at earnings call today. “There is a common understanding that we will have to come to a variable pricing structure. The issue is when. There is a case for superstars to have a higher price.”
This comes after Jobs vehemently criticized music industry’s pressure tactics in trying to introduce variable pricing..
DJ Newswires: “No, record companies are not greedy contrary to what Steve Jobs said”, said Levy. “We do not set the price, Apple sets the price“, he added.
Subscriber content
?
Subscriber content comes from Gigaom Research, bridging the gap between breaking news and long-tail research. Visit any of our reports to learn more and subscribe.
Advertisement
Advertisement
Advertisement
Comments have been disabled for this post