Telefonica Signs Up THQ And I-Play

Telefonica — the Spanish company in the process of buying UK operator O2 — has signed a deal with THQ Wireless and I-play to sell their mobile games throughout Latin America (well, 13 LatAm countries and Spain). In the press release there’s a lot of focus on the sports games produced by the two companies…
“The position of Telefonica as the second biggest multinational mobile company in the world and our model of global management allows us to have a position of privilege for our operators to offer the best deal to their mobile users in their respective markets,” said Antonio Viana-Baptista, Presidente Ejecutivo de Telefonica Moviles. The aim seems to be to use Telefonica’s buying power to get the best deals on mobile content…

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