News is changing, going digital, going mobile… “The mighty mainstream media machine cannot insulate itself from the growing chorus of dissatisfaction that manifests itself in a growing tune-out of traditional TV news and falling newspaper circulations,” Mr Schechter wrote in a post-conference guest contribution on Buzzflash website. “When their market speaks, commercial media must listen.”
Consumers are going to want their news “in their pockets, in their desktops, in their cars, and in a growing range of consumer products”…
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