Blog Post

Mobile Radio on the Dial

A good look at mobile radio offers in U.S…Sirius, RealNetworks and MSpot Radio currently are offered via Sprint Nextel’s network, and Motorola says its iRadio service will debut early next year via a major U.S. operator.
But will consumers support these offerings at their current price points?
NPD Research’s Drew Hull predicts that not all mobile radio services will survive but that the strong ones will be those that incorporate all aspects of the music experience — downloading, streaming and purchasing — allowing consumers to manage and build their music portfolios seamlessly.