NPR Launches Podcast Brand, Original Podcasts

altnpr1.gifNPR, which has been among the top-rated podcasts on iTunes since the beginning, has launched a separate brand for original, podcast-only content, called alt.NPR. The new brand will highlight original shows developed specificaly for podcasting. Among the three new ones launched: “On Gambling with Mike Pesca,” a weekly examination of gaming culture, trends and psychology from the NPR News reporter; Groove Salad’s รข

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