NewsCom, a global content licensing company, is looking for a hardworking and experienced person who is passionate about news, information and current events, to package, position, and promote its products and business offerings.
We’re looking for a self-starter with a news background for this business-side position. This is a great job for a journalist who’d like to move to a business-oriented position that makes good use of newsroom skills and offers the chance to gain experience in marketing and e-commerce. It’s a management position with daytime, Monday-Friday flexible hours and a bonus as well as a good base salary.
The successful candidate will be responsible for supporting NewsCom’s strategy through creative and results-focused marketing and communications campaigns. Responsibilities include overall management of the NewsCom website design, including selection and presentation of featured content to end-users, organizing and managing direct email and RSS campaigns, and supporting NewsCom’s sales, marketing and partnership programs.
Other Responsibilities:
– Develop and implement a Strategic Communications Plan for NewsCom’s publisher and advertising products, working closely with NewsCom’s sales and marketing teams.
– Implement marketing programs using various selling tactics including direct marketing, affiliate marketing, online advertising and RSS promotions.
– Develop brand awareness campaigns and creative promotions to increase awareness of NewsCom’s services.
– Create marketing materials including sales collateral, presentations, online advertising, RSS and email newsletters.
– Develop and oversees analytical processes to better understand customer behavior and content usage.
Experience:
– Minimum 3-5 years marketing experience.
– 1-3 years Internet, online services or media industry experience.
– Strong ability for determining the best possible way to position products.
– Understanding of the news and web publishing markets, search, and online advertising
– Proven capability to deliver exceptional and highly creative and effective marketing campaigns.
Education and language skills:
– BA/BS degree in marketing or business affairs or equivalent work experience
– Fluency in English required. Fluency in a second language a plus.
Skills and abilities:
– Strong organizational skills and the ability to adapt quickly, effectively and economically to industries whose needs change frequently.
– Project management skills and the ability to multitask across projects and products.
– Excellent oral and written communication skills.
– Strong computer application skills including HTML, PowerPoint, Excel, MS Office and Adobe Photoshop.
– Knowledge of current technology and industry trends.
Contact: E-mail careers@newscom.com with resume and salary requirements. No phone calls please. EOE
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