KeralaOnline: Television channels can now cut costs on their outside broadcasting (OB) vans. Anil Ambani-owned Reliance Infocomm has created a broadband network to facilitate live telecast from across 85 cities. The network, called DENG (Digital Electronic News Gathering), allows TV channels to connect to 85 cities through Reliance Infocomm network live, without having to depend on OB vans.
“Reliance Infocomm had launched its DENG project during the last general elections on an experimental basis to facilitate TV news feeds from different locations to the studios,” Reliance WebWorld CEO Sarup Chowdhary said. Many news channels have started using the service, he said, adding that the content is secure as it is transmitted over Reliance’s fibre optic network using encryption and decryption technology.
On an average, over 25 to 30 hours of footage is transmitted daily to various TV studios on Reliance Infocomm network. The transfer is managed by a central helpdesk, ensuring 100 per cent network availability and success rate, Chowdhary said.
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