Exchange4Media.com: So mutual fund companies are also beginning to use Internet as a medium for selling their products. Leading financial services provider DSP Merrill Lynch has partnered with Media2win to create a microsite, Dspmlmutualfund.com. The site is made to sell DSP’s Super SIP, a new fund which is currently open for subscription.
Said Saurabh Sonthalia, Executive Vice-President, Head of Strategy and Business Development,
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