– Web Publishers Struggle To Meet Advertisers’ Demand For Streaming Video: “We cannot satisfy demand for online video,” said Jeff Meyer, senior VP, interactive sales at Scripps Network. “There is more money than the marketplace can handle right now for good, high-quality video.
– TiVo Users Offer CSTV Downloads:TiVo is offering its users the opportunity to download exclusive content from College Sports TV tied to the network’s Oct. 8 broadcast of the Navy-Air Force college football game.
– Internet TV trials widen scope in China: China Telecom and Shanghai Media Group are on the verge of launching their first joint trial of IPTV in 17 cities in China.
– Verizon Signs Deals with Four Networks for FiOS: Agreements with Lifetime Television, HSN, Jewelry Television and Ovation–The Art Network.
– A Short Movie Contest, With Intel Inside: Intel’s brand is baked into a new AtomFilms.com indie movie contest, in a marketing effort that’s a hybrid of sponsorship and “branded entertainment” models.
Today’s BCB is sponsored by thePlatform Media Publishing System…
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