RealNetworks’ Snags Cingular; To Run Its Mobile Video Service

A big win for RealNetworks, trying hard to make inroads into the mobile market…Real will operate and manage a streaming video service that will bring TV programming to wireless phones on Cingular’s network…Rob Glaser, CEO, will be keynoting at CTIA on Wednesday, andI’ll be there and report more on this. Real will provide Cingular with a soup-to-nuts video service including applications, hosting of the video content, and delivering the video streams over Cingular’s network. It’s calling its platform Helix OnlineTV, after the Helix digital content delivery platform it introduced last year.
Earlier this month, Real’s Rhapsody music service launched on Sprint-Nextel…
Cingular hasn’t revealed any plans on the service, but is planning to launch a high-speed wireless data network based on UMTS/HSDPA later this year. Cingular also plans to use a mobile version of RealNetworks RealArcade video games.
More details in releases here and here…more tomorrow.