Mauj and Universal Music Tie Up For Wireless Content

Indiantelevision.com: Indian mobile content company Mauj Telecom has tied-up with Universal Music to launch a range of international music content including Jon Bon Jovi’s latest album Have a Nice Day and Shaggy’s latest album Clothes Drop.
Ringtones, wallpapers, themes, colour logos, animations and video ringtones of both Shaggy and Bon Jovi are being made available with all Indian operators. Bon Jovi fans are in for a treat since the entire 12 tracks of the album Have a Nice Day are available through Mauj Telecom for cell phone users.
Shaggy’s latest album Clothes Drop is a varied explosion of tough rhythms, with his unique rough-and-smooth toasts devoted to music, women, fun and the spirit. Featured tracks include Shut Up And Dance, Supa Hypnotic, besides the title track Clothes Drop.
Universal Music’s Rajat Kakar said, “We are glad to pioneer international content including video ringtones in India in partnership with Mauj Telecom. The mobile phone is increasingly becoming the third screen after TV and internet for music lovers. Mauj and Universal are partnering to bring the best of contemporary international music content on to this screen.”
The content is now live and available on operator portals, like Idea Cellular’s Ideafresh, MTNL’s Funstation, BSNL CellOne Galaxy, Reliance’s R World and on wap.mauj.com. One can also SMS BJ to 7007 for Bon Jovi and Shaggy to 7007 on Idea, BSNL, Hutch and MTNL to download the content of their choice.

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