News out of CTIA: Sennari, an LA-based mobile entertainment and loyalty applications firm, has received $5 million in second round of funding. The round was led by UV Partners with prior investors Novak Biddle Venture Partners and Blacksmith Capital also participating.
The latest funding comes only four months after the company announced its $2 million first round…emblematic of the activity in the mobile content market.
Also being announced today: the company has signed on Vodafone as a customer.
Related:
— @ MCW: New Games Channel For Major Carrier
— Amp’d Selects M7 Fror Games, Sennari For Loyalty
— Mobile Content Loyalty Firm Sennari Gets $2 Million Seed
Our CTIA coverage is sponsored by Motricity: Booth 717.
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