UK Firm Launches Pay-As-you Go Online TV Service

Yes, you heard it right..only in UK…a white-label vendor GreenGrass is launching an online TV solution which will enable pre-paid TV viewing..well, in UK, everything is pre-paid, but this might be taking it a bit too far. The logic from the content provider’s side is good, but that doesn;t mean it makes sense from the consumer point of view. The cost of bandwidth is the cost of doing business…get used to it.

Anyway, it has launched a trial service with ITN…It will initially offer a live news channel, a weather channel and on-demand news headlines.

Red Herring: To watch live ITN news, for example, the trial service charges 200 credits per minute. Members can buy 90,000 credits for

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