Akimbo, the broadband content service (delivered to the box, onto the TV), has gone an important step further into its still-in-early-stages business model: it subscribers will now have the option to purchase selected videos using a new download-to-own feature, meaning consumers can purchase videos once and create a permanent, customized digital video archive for the TV. Consumers who prefer to rent titles at lower prices can still do so.
This will be formally launched early next year, where burning to DVD using Windows Media Format will be allowed. It will also be available for archiving on Akimbo’s servers and made available for future downloads by the purchaser. Initial download-to-own offerings will include a wide selection of music videos and concerts, fitness videos, children’s programming and a selection of independent films, says the company.
Also announced today at DH, Akimbo has signed on Discovery Networks, so that Discovery Channel, TLC, Animal Planet, Travel Channel, Discovery Health Channel, Military Channel and Discovery Kids Channel will now be available on the service.
Some more details here and here…
Coming up in later this week: an interview with Akimbo CEO Josh Goldman….
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