Industry Moves: Sony Pictures Digital Bulks Up

Sony Pictures Digital, the digital arm of Sony Pictures Entertainment, which has been quiet for some time now, has appointed three VPs to its marketing team:

— Bill Sanders joins Sony Pictures Digital Sales and Marketing as the VP of programming. He will be responsible for overseeing the creation of film and video related programming and applications for the mobile marketplace.

— Jason Spivak joins as VP of digital distribution and licensing and will be responsible for developing and managing the distribution of the Sony and MGM libraries to existing and emerging digital platforms.

— Jason Wells will serve as VP of mobile and will be responsible for further expanding Sony Pictures Entertainment’s properties throughout the mobile space through both mobile operators and direct to consumer opportunities worldwide.

Should be interesting to see if the team interacts and works with the retooled Sony Connect team, which is working on the music and softwrae part of Sony’s digital media chain.