Blog Post

MSN Looks To Overhaul Global Portals

MSN is to overhaul the ad opportunities available on the portal worldwide, as part of a strategic push to boost its position in its most important markets around the world.

In UK, to boost its appeal to consumers, MSN is doubling its content staff. It has already been having discussions with major agencies in London in recent weeks, and plans to canvas the views of major brand owners within the next month.