SMS.ac has launched a “Global Consumer Bill of Rights for Mobile Users“, with the stated intent of retaining consumer trust in mobile services. That’s a good thing…but a quick read through the list reveals this at the very bottom:
NO spam. Mobile phone users have the right to a spam-free environment, where only authorized messages are sent to their phones.
Nothing in there about sending spam to computer e-mail addressess, which is what many people believe SMS.ac does…
More from the release:
“Let us be very aware of the consequences that could befall the mobile data industry if consumer confidence wanes, as it did when fixed-line carriers previously opened their billing systems,” Michael Pousti warned. “Remember 900 numbers? That was a train wreck. This time around, industry leaders cannot afford to be short-sighted. Our very survival hinges on the ability to focus on what ultimately matters — the consumer. Mobile carriers cannot carry the burden of this challenge by themselves — the responsibility falls squarely on the shoulders of mobile application and content providers to provide clarity and transparency to consumers.”
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