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More on MarketWatch Valuation

In Dow Jones’ latest 10-Q, linked above, some more good stuff on its January buyout of MarketWatch, and the valuation details. The total purchase price was about $538 million: it was $507.7 million cash; the exchange of 1.2 million stock options valued at $25 million; and, direct third party transaction costs of approximately $5 million.

Out of the total amount, $29 million had been allocated to trade names and $410.9 million to goodwill.

Liabilities assumed include approximately $9.8 million of restructuring costs consisting of $3.2 million of charges related to severance of approximately 50 MarketWatch employees and other contractual commitments.