Increasing Football Revenue In Asia Through Mobile Content

An interesting story which stands in contrast to the sports leagues here in U.S.: While renowned English football (soccer) club Manchester United is banking on a special channel to extract money from fans in Asia (where rampant piracy make selling physical merchandise difficult) new premiership champions Chelsea see profit to be made in mobile content. Chris Tate, managing director of Chelsea Digital Media, says the club does not see any commercial opportunity in taking over its own live TV rights. He believes the real future lies in technology, broadband developments and mobile communications…

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