American Greetings Wires Into More Wireless Content Deals

AG MobileAG Mobile and Def Jam Mobile will extend their mobile music offering which was formally launched in June…”Beginning in September, AG Interactive and Def Jam will expand the service to include more video services such as video files of hip hop concerts and music videos. Though pricing has yet to finalized, AG Interactive and Def Jam are looking at subscription fees that will average between $3 and $7 per month. “Our pricing will be closer to the middle range,” says Bryan Biniak, senior vice president and general manager of wireless services for AG Interactive…In addition to a monthly video services subscription fee, AG Interactive and Def Jam are looking at additional fees for personalized ring tones and wallpaper downloads priced between $2 and $3 per download.”
AG Mobile is also moving fairly heavily into the hispanic market…
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